I think most people force themselves into a false dichotomy. Business me/ personal me. When you work all the time, you need to do your personal at the same time. Welcome to the 21st century. I work in Market Research. I like it.
This is ALL me - well maybe a somewhat sanitized version. Some work interests, but mostly play.
It has over time become more personal/less work because crafting thoughtful analyses of anything takes way more time then reblogging pretty pictures :-)
And after all, Market Researchers need to understand popular culture and various segments of "the market". Here you will see various segments of the things I find interesting. A largely pictorial segmentation of my likes :-))
We are people first, job functions second. Cheers.